Spot Your Search Keyword
In the beginning was the Keyword
Before you even start thinking about traffic from search engines, you must define your search keywords. These are terms that your prospects would probably enter while searching for your product. Failing to spot which keywords will bring good volume of targeted visitors may definitely have far-reaching effect on your business.
Equations of success and failure
The effect of thoroughly/roughly selected keywords was reflected in two equations made by Einstein:
Right keywords = Right prospects = Growing sales
Wrong keywords = Wrong prospects = Zero sales.
Yes, it's that simple!
Turn keyword popularity research into fun
We use Web CEO which restricts keyword popularity research to one click. Enter your base keyword and the program will return up to 1,000 results containing this keyword, arranged by the number of daily searches. You only have to decide which keywords suit you best in terms of popularity and relevancy.
Once you have decided upon your keywords, you will want to move on to the search engine optimization of your Web pages. Web CEO has the tool to tune your pages for top-10 positions in search engines.
You may want to "try before you buy”.
Web CEO have a Free Edition that allows you to make keyword research for your own site.What do you have to lose? Download it now and give it a try.
A summary of the features of the Keyword Suggestion Tool:
Feature
|
Description
|
Benefit
|
| Keywords Suggestions | Mine keywords used by your competition to describe their business, and form your primary keyword list | An additional possibility to get more keywords that will drive extra traffic to your site |
| Related keywords | Web CEO shows keywords and keyword phrases related to your query by choosing them in our keyword research database of 190,000,000 search terms | Bring the most targeted visitors to your site by using lateral search results |
| Daily world searches | Shows the estimated number of times this keywords is searched daily | Know how often people search for your target keyword = how popular it is |
| Competing sites | See how many sites compete within selected keyword | Find out if the word is worth struggling for at all (e.g. 463,000,000 sites compete for 'news') |
| KEI | Keyword Effectiveness Index (KEI) compares the Daily World Searches with the number of competing Web pages | KEI pinpoints the best keywords - use this valuable advice while optimizing your site |
| Keyword baskets | Store researched keywords in different sub-folders | Easily manage huge amounts of keywords |
| Keywords Basket Refreshing | Get real-time information on all keywords that are stored in your basket | Update the vital keyword info (Daily Searches, KEI, etc.) without having to retrieve them again |
| Keyword basket Notes | Create notes for the researched keyword lists | Notes can contain any supplementary information you need to associate with a keyword list |
| Analyze competitors | Built-in browser for quick analysis competitors in 600+ SEs | Quick View your competitors by the chosen keyword or phrase |
| Favourite engines | Create customized SE lists with your favourite search engines | Group search engines according to your personalized criteria, for use in different projects |
| Number of titles with keyword | Shows how many pages have the keyword in their TITLE tags | Helps you estimate the number of pages with their TITLE tag optimized for your target keyword |
| Number of pages with keywords | Shows how many pages with the targeted keyword there are on the Web | Helps you estimate how many rough competition has been found for your target keyword |
| Number of links to SE leaders | See the number of pages linking to the best-ranked pages with the keyword | Learn your competitors' link popularity and whether it's possible to beat them in the short run by on-the-page factors |
| SE leaders' Google PageRank | Displays Google PageRank for the for the best-ranked pages | Find out whether your targeted competition has high PageRanks and can be difficult to outperform |
| SE leaders' Alexa Traffic Rank | Displays Alexa Traffic Rank (based on reach and number of visits) for the best-ranked pages | Find out how popular your competitors are |
| Overture bid tracking | See how much money people are willing to pay to get top positions with the keyword in Overture pay-per-click system | Is the keyword popular? Overture gives you the answer - higher bid is better, because it shows that other people think this keyword is worth paying for because of its popularity. But if the bid is too high the competition must be fierce |
| Not found what you are looking for? |
